by MarketCross | Jan 4, 2024 | Blog
Digital marketing harnesses opportunities on the web, while digital communication crafts messages to reach and retain your target audience. In the digital era, online positioning and social networks play a critical role in business performance. Any company that...
by MarketCross | Oct 25, 2023 | Blog
Respondents acknowledge that AI allows them to be more efficient in coming up with ideas, hypothesis testing and content creation. GPT Chat is the most used tool in their marketing and communications strategies A survey conducted by MarketCross revealed a high level...
by MarketCross | Mar 31, 2022 | Blog
We are seeing in the post-pandemic world that the traditional models of strategic marketing planning do not fit the new business landscape. The irruption of the new forms of consumption of millennials as well as the generational gaps open new challenges for marketing...
by admin | Jan 4, 2022 | Blog
Every crisis generates some kind of growth as a secondary effect. With the coronavirus pandemic, the market faces an opportunity to evolve regarding the attachment to remote work and the creation of a culture to this effect by organizations. At the moment, the need...
by admin | Jan 4, 2022 | Blog
A closer understanding of the consumer based on the use of new technologies will help telecommunications companies to redefine their investment strategies in order to target high-value customers more quickly. According to Mario Mora, director of telecommunications and...
