by MarketCross | Jan 4, 2024 | Blog
Digital marketing harnesses opportunities on the web, while digital communication crafts messages to reach and retain your target audience. In the digital era, online positioning and social networks play a critical role in business performance. Any company that...
by MarketCross | Oct 25, 2023 | Blog
Respondents acknowledge that AI allows them to be more efficient in coming up with ideas, hypothesis testing and content creation. GPT Chat is the most used tool in their marketing and communications strategies A survey conducted by MarketCross revealed a high level...
by MarketCross | Mar 31, 2022 | Blog
We are seeing in the post-pandemic world that the traditional models of strategic marketing planning do not fit the new business landscape. The irruption of the new forms of consumption of millennials as well as the generational gaps open new challenges for marketing...
by admin | Jan 4, 2022 | Blog
Dumb. Silly box. Stupid device. An open window to a closed world. In this way, the mass public baptized television when, in the middle of the 20th century, it was a widely diffused technology in most Western countries. Several centuries earlier, in 300 BC, the first...