by MarketCross | May 23, 2025 | Blog, BLOG & IDEIAS, info, SERVICES
We live in an era where change is the only constant. Artificial intelligence isn’t just here to stay — it’s setting the pace across all industries, especially in communications. In this new scenario, many people ask: Is my job at risk? Will AI replace me? Spoiler: no....
by MarketCross | May 15, 2025 | Blog, BLOG & IDEAS, BLOG & IDEIAS, info, SERVICES
Today, every brand talks about sustainability—and rightly so. But therein lies a growing challenge: saying more than what’s actually being done. When communication oversteps reality, companies put their reputation and credibility at risk, potentially triggering both...
by MarketCross | May 9, 2025 | Blog
Expanding into Latin America is a compelling opportunity for many global brands. With more than 650 million people, a growing middle class, and dynamic consumer behavior, the region offers significant potential. But it’s also a complex environment that demands...
by MarketCross | May 9, 2025 | Blog
Artificial Intelligence is no longer a buzzword—it’s a powerful toolkit that’s reshaping how communications professionals think, work, and deliver value. For PR and communications agencies, the adoption of AI is not about replacing creativity or strategy—it’s about...
by MarketCross | Dec 17, 2024 | Blog
In a world where sustainability is no longer just a trend but an urgent necessity, strategic communications agencies play a pivotal role in promoting actions that create tangible impact. Our recent collaboration with Caritas Chile in the “Together” campaign is an...