In order to be competitive, a company must not only have a good product/service, it also needs to communicate it to others, to its target audiences, potential customers, and to get feedback from them. In addition, it must build a positive reputation and its...
This approach shares impressions and lived experiences about the importance of having a great team in Latin America of our own. What we have eventually learned is that it takes us about a year to learn a new job. New chair, new desk, and new experiences. When I...
There is a trend in Public Relations: we should know our customer. Hence, we count with a powerful and low-cost tool in market research. Online surveys are one of the most potent and popular tools we use to uncover interesting insights. These surveys have multiple...
