by MarketCross | Dec 7, 2023 | Blog
In a world where digital transformation and changing consumer preferences are evolving by leaps and bounds, Latin American corporations are facing the challenge of staying agile and relevant. In this context, efficiency in marketing and communication budgets becomes a...
by MarketCross | Nov 3, 2023 | Blog
The #HablemosdeCookies and #FalemosDosCookies campaigns received prizes for both the Eikon Argentina and Eikon International Awards, which recognize excellence in communications and public relations. #HablemosDeCookies won an award in the press relations category at...
by MarketCross | Oct 25, 2023 | Blog
Respondents acknowledge that AI allows them to be more efficient in coming up with ideas, hypothesis testing and content creation. GPT Chat is the most used tool in their marketing and communications strategies A survey conducted by MarketCross revealed a high level...
by MarketCross | Apr 13, 2023 | Blog
By Cristela Reyes, Founder and CEO of MarketCross Latam PR Agency The pandemic has significantly changed social and work dynamics forever, creating new challenges and opportunities for public relations as well. Social distancing measures have rapidly increased the...
by MarketCross | Jun 14, 2022 | Blog
In order to be competitive, a company must not only have a good product/service, it also needs to communicate it to others, to its target audiences, potential customers, and to get feedback from them. In addition, it must build a positive reputation and its...
