How to build a successful communications plan?

How to build a successful communications plan?

In order to be competitive, a company must not only have a good product/service, it also needs to communicate it to others, to its target audiences, potential customers, and to get feedback from them. In addition, it must build a positive reputation and its...
Loving LATAM: Why it is so important to be regional

Loving LATAM: Why it is so important to be regional

This approach shares impressions and lived experiences about the importance of having a great team in Latin America of our own. What we have eventually learned is that it takes us about a year to learn a new job. New chair, new desk, and new experiences. When I...