by MarketCross | May 8, 2025 | Uncategorized
We explore why Latin America represents a strategic opportunity for global brands, and how a local agency can make a difference. Latin America is a region of contrasts and opportunities. With over 650 million people across more than 30 countries and a combined GDP...
by MarketCross | Apr 29, 2025 | Blog, BLOG & IDEAS, info, SERVICES
In today’s business world, offering a good product or service is not enough; brands need to build a strong and lasting relationship with their audiences. To achieve this, it’s essential to understand that in the digital age, marketing and communication must go hand in...
by MarketCross | Feb 4, 2025 | Blog, BLOG & IDEAS, info, SERVICES
With the growing complexity of digital channels, social media, and increasingly segmented audiences, strategic communication has become a cornerstone for any brand aiming to thrive. This is where a PR agency can make all the difference. But how do you choose the right...
by MarketCross | Dec 17, 2024 | Blog
In a world where sustainability is no longer just a trend but an urgent necessity, strategic communications agencies play a pivotal role in promoting actions that create tangible impact. Our recent collaboration with Caritas Chile in the “Together” campaign is an...
by MarketCross | Dec 16, 2024 | Blog
In this column, Cristela Reyes, Founder & CEO of MarketCross, shares her vision of the direction strategic communications will take in 2025. As CEO and founder of a PR agency with presence throughout Latin America, every year I ask myself: what else can we offer...
