Welcome to the MARKETCROSS Blog. Our editorial team, which focuses on the topics we are interested in sharing with you today.
Purpose-Driven Storytelling: How Brands Can Build Social Impact Through Strategic Communication
Authentic stories go beyond marketing — they spark connection and change. Purpose is the new power of communication.
LATAM 2026: The New Focus of Investment for International Brands
Latin America rises as the new stage for innovation, growth, and global communication in 2026.
Generative AI and Public Relations: How Artificial Intelligence Is Revolutionizing Corporate Communication in Latin America
AI is reshaping PR: blending creativity, data, and empathy for a smarter way to communicate.
MarketCross Wins International Eikon Award for Campaign with Caritas Chile
Purpose-driven communication goes further. The award recognizes the campaign “Together, Let’s Act Today for a Better Tomorrow” in the NGO category…
Innovation + Strategy: The New Superpower for Brands
The future of communication is already here. At MarketCross, we embrace it with a renewed portfolio, a dedicated Innovation & Technology…
A New Way of Thinking and Executing Strategic Communications is Born: PR FOR BUSINESS
We combine our expertise in Latin America with LF Channel’s extensive experience in Europe, expanding our geographic coverage…
Towards More Agile and Digital Communication: PR Trends 2025 in Mexico
Communication in Mexico is evolving — more digital, agile, and real-time. Discover the 2025 PR trends you can’t miss.
PR + Marketing Automation: The Power of Generative AI Agents in Latin America
Generative AI agents are transforming PR and marketing in Latin America. Curious about how?
AI Agents: The New Ally in PR Strategies in LATAM
Communication in Latin America is undergoing a paradigm shift, with AI agents emerging as a powerful new ally for brands…